What's a Quizzy-Cal?

Developed as an interactive tool for members of the Vibrational Marketing Institute, a Quizzy-Cal is the end result of module 2 of the curriculum: Stepping into the shoes of those you’re selling to.

A Quizzy-Cal has three moving parts:

• An empathy tool that forms the basis of your content strategy. Instead of working with target markets, niches, or buyer personas, the process generates the 27 archetypes your heart wants to serve.
• As you develop your archetypes, you’re also developing an interactive quiz as each archetype has a personalised results page.
• Each results page has a unique message, an invitation to save the results and subscribe to a mailing list, and a booking calendar so you know beforehand the life experience of the person you’ll be meeting on the call.